Cold Cash for Warm Hearts
101 Best Social Marketing Initiatives
Keep this reference on hand to creatively promote
your organization for years!
Today’s most innovative companies and nonprofits remain successful through collaboration, creativity, and finding ways to advance the common good. Find hundreds of fresh, exciting ideas in this one-of-a-kind book to develop your:
- marketing campaigns
- memberships, and more.
Each of the 101 Initiatives feature an overall strategy, followed by many ideas that can be used together or separately. Some of them work best in combination with your organization’s existing initiatives. All of the strategies serve the needs of both the nonprofit and for-profit partner. Many of these ideas will work for a variety of organizations, despite their diverse missions. (See the Table of Contents below.
For more than 20 years, Richard Steckel has worked across several continents, helping others develop earned income strategies, products and services. From his company’s offices in Denver (USA), Melbourne (Australia), Auckland (New Zealand), Vancouver (Canada), and Surrey (England), he has helped over 200 organizations. He is the founder and president of AddVenture Network.
Table of Contents
Minority child development
Culture and heritage
Health and Wellness